The Name Game: Episode 6

We are back with another round of “The Name Game!” If you haven’t played this participative game with us before, then here’s the basic gist…

  1. We invite you up on stage
  2. Tell us the name and domain of your company
  3. Our goal is to guess exactly what your company does as well as provide beneficial tips and feedback on your company name/domain

We heard various unique company names this session, like…

  • Themilkmission.comThis name could have multiple meanings due to the fact that there are varying views on the topic of dairy. Maybe this company has a mission of highlighting, and bringing awareness to, the negative aspects of dairy?
  • Victoriousbeauty.storeThe domain suffix of “.store” implies that this is a shop. Could this be a shop that specializes in hair care?
  • Kixters.comWhat if this is a marketplace where you are able to purchase and sell sneakers?

You may be surprised to hear the ultimate goal for some of these companies!

We were able to provide entrepreneurs with helpful constructive criticism on their domains, such as for…

  • Designerhubbrandingagency.com- For a domain name this name can be considered quite lengthy. Now abbreviating the name may not be the best option since the company is not very well known yet…

How could this domain name be made more concise?

Well one possibility would be that this company could obtain the domain suffix of “.agency” if they are in fact an agency. 

To hear all of these companies’ true goals, as well as receive some valuable feedback, listen to the full session above!

Startup Club’s Best 25 Must-Read Books for Aspiring Entrepreneurs in 2025

1. The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries 2. Zero to One: Notes on Startups,...

Business Mindset: Starting vs Scaling

The journey from starting a business to scaling it is as much about mindset as it is about strategy. When you're in the startup...

Minor Majors for Maximum Impact

This week, we explored the transformative concept of "micro moves," small yet impactful actions that can propel a startup toward success. As co-host Michele...

Startup Secrets: Scale with AI

In this episode, we sat down with Jose Moreno, founder of Neulight and a veteran of big tech companies like Microsoft and Netflix. Jose...

Boss vs. Coach: Leadership Balance

The entrepreneurial journey is a demanding one, requiring founders to wear multiple hats as they navigate the complexities of launching, scaling, and managing a...

Timing the Sale of Your Company

Timing is everything when it comes to selling your company. In fact, 50% of the value you receive from a sale can hinge on...