BY GABRIELLE BIENASZ, EDITORIAL ASSISTANT, INC.@GBIENASZ
To read the full article head to INC.COM
The audio-chat app offers a dauntingly vast collection of groups and events for business owners. Here are some recommendations to cut through the noise.
Clubhouse is where founders go to chat.
Upon its launch last March, the social app quickly became popular among investors, who hold regular, live audio-only discussions, called “rooms,” in some cases within various topics of interest to groups called “clubs.” Business owners soon followed, building a roster of virtual educational events and places to hone their storytelling skills, commiserate about entrepreneurial life, and share experiences with the likes of high-profile users like Daymond John and Jason Fried.
If you can get an invitation–Kristin Marquet Chester, owner of New York City-based Marquet Media, recommends starting by asking your closest friends and then making requests on social media if needed–here are three types of rooms and clubs worth checking out for entrepreneurs. To find these events in the app, search for the relevant speakers or the name of the club.
The access to famous people on Clubhouse is “mind blowing,” says Jeremy Knauff, CEO at digital marketing agency Spartan Media. “It’s like cramming everybody into a stadium and doing an episode of Shark Tank.” Spend enough time networking with people on the app, and you might be able to connect with and ask questions of celebrity entrepreneurs directly. Here are a few people whom you should follow:
- Shark Tank star Daymond John runs a club called If You Want to Be Rich, Think Like This!!! He often pops into other rooms as well to opine on everything from building a diverse pipeline to cryptocurrency, advises Zachary Klempf, CEO of San Francisco-based Selly Automotive CRM.
- John’s fellow Shark Barbara Corcoran doesn’t have a club but hosts in her own rooms and speaks as a guest in others. This week, she hosted a charity event in the club Leadership Lab with Kat Cole, former president of Cinnabon and another frequently recommended Clubhouser, focused on breaking barriers for women at work. One piece of advice she shared that she regularly gives to her Shark Tank companies’ founders when they’re burned out: Make a list of everything you love and everything you hate about running your business, and delegate the latter.
- Other recommended speakers, from Clubhouse power users including Klempf and Abhi Mathur, founder and CEO of New York City-based Acoustic Meta Materials: Elon Musk, who speaks in Clubhouse sporadically (memorably once to grill Robinhood CEO Vlad Tenev), investor Ben Horowitz, entrepreneur Rebecca Minkoff, and Basecamp CEO Jason Fried.
Startup and Pitch Rooms
There are practically too many startup and pitch rooms and clubs to count, but here are a few recommendations:
- Startup Club, run by Ed Nusbaum—startup mentor and co-founder of Agora, which helps companies with tasks like conversion and monetization–is one of the best clubs for founders to learn, practice their pitches, and even make hires, according to multiple founders. You can follow frequent moderator and admin Soumeya Benghanem, product management lead at VMware and an……