In every startup, there is a question every entrepreneur needs to face: To scale or not to scale?
People who want a lifestyle business are content to make the same, predictable sum year-to-year in one location. But for most of us, that’s not enough. We want to grow.
The problem is the vast majority of businesses in the U.S. fail to scale. Only 9% actually achieved greater than $1,000,000 in revenue. They simply run out of cash. They crumble under the wrong leaders. Or they were never able to make the right traction in the market. Or they didn’t understand how to scale the business.
Continue reading Colin C. Campbell’s full article on Forbes.