Simple SEO Strategies

For this week’s show, the topic was targeted toward SEO, as Norm explained some simple SEO strategies to better assist companies in getting the most out of SEO.

Before anything else, it takes a team of members with unique specializations to successfully excel in SEO.

It is essential to establish a proficient working team by…

  1. Establishing performance indicators
  2. Assigning each member an appropriate task (different tasks require different experts!)
  3. Holding every member accountable and ensure you hit your KPIs and goals are established across all disciplines

Title Tags

Once you have a specialized team, title tags can become an important component of improving your SEO. The truth is, many websites don’t have the right title tag. Know the space you want to own on Google and then add five or six keywords to your title tag.

Applying the key title tag principles can help boost click-through rates and improve SEO.


A good SEO expert understands branding, in the sense that content is not solely being put out, but a fan base is still being retained as well.

In a brand-driven SEO strategy, you must acquire a brand angle (positioning) that is to be prioritized over non-branded keywords.

When striving to improve SEO, it is vital to remember that it is all about how people are interacting with a listing on a search engine. If your listing stands out, you can get a click. As long as you hold contentment when it comes to assets like site security, mobile friendliness, and such, then people will stay. Google will notice this behavior and view your search result as a good result.

Thinking Differently in Business

In a recent crossover episode of The Complete Entrepreneur and Serial Entrepreneur: Secrets Revealed, we discussed how unique cognitive styles contribute to entrepreneurial success....

Global E-Commerce Growth Tips

In the world of e-commerce, where competition is tough and consumer expectations are high, having a well-thought-out strategy is more than just beneficial—it's crucial...

The Hidden Costs of Capital

In the dynamic world of entrepreneurship, securing capital is a pivotal step for those aiming to expand their ventures. However, this endeavor is not...

AI Entrepreneurship: Key Tactics

In an age where artificial intelligence (AI) is reshaping the technological landscape, entrepreneurs stand on the cusp of a transformative opportunity. A recent Open...

Sales-Driven Entrepreneurship

Entrepreneurs often immerse themselves in product development, overlooking the crucial role of sales in business growth. A recent crossover episode of The Complete Entrepreneur...

AI Revolutionizing Business Efficiency 

The business world is undergoing a major transformation with the rise of artificial intelligence (AI), offering entrepreneurs unprecedented opportunities for growth and enhanced efficiency....