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EP36: What Actually Works when Raising Money

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Getting it right the first time & setting up for success

(Recorded Live on Clubhouse November 12, 2021) 

We were joined by Lil Roberts, CEO and founder Fintech platform Xendoo, for insights into raising capital for your startup. We learned where to look and what to look for in an investor, preparing to meet with potential investors, plus Lil’s top tips for perfecting your pitch.

Moderators: Colin C. Campbell, Michele Van Tilborg, Rachael Lashbrook, Jeff Sass

Guest: Lil Roberts

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26 Startup Ideas to Launch in 2026 – Serial Entrepreneur

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26 Startup Ideas to Launch in 2026 – Serial Entrepreneur

https://www.clubhouse.com/invite/1djuQ6wO8eZNOJKRd5REa4yzwr4iyKvg55:eedAKXf-7D7oFv29Z4RCPqHrYke8UmGBE4NURC8LdzI

Why Most Startups Fail and How Serial Entrepreneurs Beat the Odds

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It’s easy to think of entrepreneurship as a great equalizer, where the best ideas and the most ambitious rise to the top. It does not matter who you are or where you are from; you too can be a success story. In short, it’s the American dream.

But here’s the reality. Over 90% of startups fail. That statistic is enough to stop countless would-be founders from ever throwing their hats in the ring. Yet some entrepreneurs, those who have been through the gauntlet more than once, seem to defy gravity. Serial entrepreneurs succeed more often not because they are smarter or luckier but because they have learned the patterns. They have built a framework. They know how to start, scale, exit and repeat.

Continue reading Colin C. Campbell’s Full Article on Entrepreneur!

EP195: The Four-Sticky-Note Business Plan Every Founder Needs

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How to Pair AI Speed with Founder Grit

(Recorded Live on Clubhouse August 22, 2025)
In this episode, we unpack why AI is an accelerant—not a substitute—for entrepreneurship, then walk through the Four Sticky Note Business Plan to turn ideas into action.

Hosts: Colin C. Campbell, Michele Van Tilborg

The Four-Sticky-Note Business Plan Every Founder Needs

Entrepreneurship has always been a balance of chaos and clarity. But in 2025, there’s a new partner in the process: artificial intelligence. It’s not here to replace entrepreneurs. It’s here to make us faster, sharper, and infinitely more capable.

AI doesn’t dream up your idea or feel the risk in your stomach when you spend that first dollar. What it can do is collapse timelines. It can draft your marketing plan in minutes, test your pricing overnight, and organize your next product sprint before you’ve had your morning coffee. The secret is using it to amplify your instincts, not outsource them. Check out Colin C. Campbell’s AI Planner to Start a Business!

AI won’t build your business—your decisions will. But it can help you make the right ones faster.

Every entrepreneur still needs a foundation—a simple, clear plan that keeps the vision grounded. One of the most effective frameworks is the Four Sticky Note Business Plan: Story, Money, People, Systems.

Story is where it starts. This is the “why” behind your business—the purpose, the spark, the reason anyone should care. What problem are you solving, and what space do you want to own in the world? In the age of AI, that also means asking: when someone searches or prompts an AI about your product or industry, how do you want to be described? Define your brand’s essence, your customer persona, and your unique X-Factor—the thing that sets you apart from every lookalike competitor. Then set a short-term, measurable goal. A 90-day “stage gate” that keeps you moving forward.

Money comes next. Be honest about what it takes to reach that first milestone. Estimate your startup costs, revenue targets, and breakeven points. AI tools can help model cash flow, compare pricing strategies, and predict different funding scenarios. But remember: the numbers are just scaffolding. It’s your judgment—and your restraint—that keep them real.

Then comes People. No startup succeeds alone. Identify who you need to hit that next goal. Co-founders, early hires, freelancers, mentors, or simply your inner circle of accountability. Use AI to streamline hiring tasks, write job descriptions, or research potential partners—but never forget that trust, creativity, and culture can’t be coded.

Finally, Systems. These are the processes that make your idea repeatable. How will you track progress? What metrics matter? Which KPIs signal growth, and which are distractions? Systems turn passion into discipline, and AI can help automate reporting, analyze performance, and spot inefficiencies long before they become crises.

The beauty of the Four Sticky Note Plan is in its simplicity. In 30 focused minutes, you can build a framework that keeps your vision anchored while allowing AI to accelerate everything around it.

Entrepreneurship hasn’t changed at its core—it’s still about resilience, risk, and relentless pursuit. What’s changed is the speed. The entrepreneurs who thrive in this new era won’t be the ones who let AI think for them. They’ll be the ones who learn to think with it.

Read more on strategic startup planning from Colin C. Campbell on Forbes!

What Private Equity Isn’t Telling You – Serial Entrepreneur

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What Private Equity Isn’t Telling You – Serial Entrepreneur

Speaking with author and advisor Alexis Sikorsky to learn what buyers really want & how to successfully navigate Private Equity

ROOM LINK: https://www.clubhouse.com/invite/1djuDOJ2zZ9ZpW1NzXr96d3eJXqNiyKvg55:LAU7-ZVxVFiqjq9w3_ZR4kzYUKZssF4KyQft0RCAw4I

What Private Equity Isn’t Telling You – Serial Entrepreneur

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What Private Equity Isn’t Telling You – Serial Entrepreneur

Speaking with author and advisor Alexis Sikorsky to learn what buyers really want & how to successfully navigate Private Equity

ROOM LINK: https://www.clubhouse.com/invite/1djuDOJ2zZ9ZpW1NzXr96d3eJXqNiyKvg55:LAU7-ZVxVFiqjq9w3_ZR4kzYUKZssF4KyQft0RCAw4I

EP: 196 – The Ultimate Scale Checklist. Time to Scale!

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EP: 196 – The Ultimate Scale Checklist. Time to Scale!

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EP194: How to Scale Your Startup: A Purpose-Driven Growth Framework That Actually Works

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How purpose, structure, and cadence turn hustling founders into scaling leaders.

(Recorded Live on Clubhouse August 15, 2025)
Colin C. Campbell and Michele Van Tilborg sit down with EOS® Implementer César Quintero to unpack the shift from founder-doer to leader-builder. They cover the “jazz to marching band” analogy, EOS’s six components, how to run a high-leverage planning day, and why coaching is a force multiplier for traction.

 

Hosts: Colin C. Campbell, Michele Van Tilborg

Guest: Cesar Quintero

How to Scale Your Startup: A Purpose-Driven Growth Framework That Actually Works

Cesar Quintero has seen the turn from passion project to full-scale business a hundred times. An immigrant founder who became an EOS® Implementer, he calls the shift what it feels like: from jazz band to marching band.

In jazz, everyone riffs. If a note is off, it’s still jazz.
In a marching band, one step out of line is obvious.

Scaling demands lanes with clear owners and a shared cadence.

“Purpose fuels your energy; systems compound your results.”

Cesar Quintero

Most entrepreneurs resist this. They believe that doing it all will keep working. Sometimes it does, briefly. And then it quits. Usually at $1–10 million in revenue. Sometimes earlier. Sometimes with a thud.

The first move isn’t a tool. It’s a mindset: you are not the hero of the company; you build the heroes. That means delegating responsibilities, not tasks. Hiring leaders who own outcomes, not checklists. Letting them make calls you might have made differently—and learning from the misses without pulling back control.

Purpose helps. When you understand why you’re in this business, you stop micromanaging and start empowering. Energy flows to the right problems and results in an efficient team. 

Then the framework. Cesar’s an implementer of EOS®, a simple operating system for running the business. The components are plain:

Vision. Where we’re going and how we’ll behave.
People. Right people, right seats, one owner per seat.
Data. A weekly scorecard that tells the truth.
Process. The few core processes, documented and followed.
Issues. A place to surface, discuss, and solve what’s in the way.
Traction. A steady cadence of planning and execution.

This is where small teams stumble. Not for lack of talent. For lack of constraint. Everything feels important but it isn’t. Focus is paramount. 

Founders often bristle at business coaching until they try it. A good coach doesn’t hand you answers. They ask better questions, bring a proven rhythm, and hold the room accountable. 

If you’re stuck, try this today:

  • Write your one-year Accountability Chart. 
  • One owner per seat. No shared accountability.
  • List three company-level rocks for the next quarter. Only three.
  • Schedule a weekly 90-minute meeting. Guard it. Start on time, end on time.
    Build a simple scorecard with five to ten numbers that predict success. Review it weekly.
    Do Start/Stop with your leadership team. Pick one stop that creates real space.

Expect discomfort. That’s the sign you’re moving from jazz band to marching band.

The founder story is about you.

The scaling story is about everyone else.

Purpose supplies the why.
Systems supply the how.
People deliver the results.

Listen to Cesar on the show here or wherever you stream podcasts!

🤖 101 Ways to Use AI to Start, Scale & Exit Successfully 🚀

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🤖 101 Ways to Use AI to Start, Scale & Exit Successfully 🚀

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