One of my favorite scaling concepts—or “growth hacks”—is called “Minor/Majors.” These are entrepreneurial actions that require minor effort and funding but can yield a major impact on growth.
While I share an extensive list of ideas in my book Start. Scale. Exit. Repeat. I want to provide various examples to see how this concept plays out in real life. I’ve seen all these actions used to hack growth—including at my own companies.
Check out Colin C. Campbell’s Full Article on Forbes!