EP75: 50 Tips for Trade Shows That Get an ROI

Getting the most out of business expos

(Recorded Live on Clubhouse September 16, 2022)

We asked Jeff Sass, CMO of Paw.com and author of “Everything I Know about Business and Marketing, I Learned from The Toxic Avenger: (One Man’s Journey to Hell’s Kitchen and Back)” to share his experience attending and working over 250trade shows. He shared tips to stand out from the competition, networking with industry experts, and leaving with promising leads. Plus, hear his planning and budgeting strategies. 

Speakers: Colin C. Campbell, Michele Van Tilborg 

Guest: Jeff Sass

The Agentic Mindset: 50 Ways AI Agents Can Automate Your Business

We recently hired 19 new agents at Paw.com and completely automated our accounting and logistic systems. The crazy part isn't that we automated it. It's...

Fable 5 Shutdown: Why Restricting Advanced AI Hurts Startups, Innovation, and America’s Competitive Edge

Last week, I used Anthropic's Fable 5 AI model to accomplish something that would have cost me thousands of dollars just a few years...

What To Do When Disaster Strikes: The Entrepreneur’s Real Test

The Day Everything Breaks Is The Day Leadership Begins Most entrepreneurs don't fail when disaster strikes. They fail in the days that follow. Nobody teaches you...

5 Ways To Improve Customer Experience Without Adding Headcount

Customer satisfaction is the foundation of any successful business, but scaling customer experience (CX) often requires costs and personnel that new businesses cannot afford....

Startup Time to Sell Index Rebounds as AI IPO Optimism Returns

The Startup Club Time to Sell Index (TTSI) has rebounded to 26.8 after falling to 16.8 in April amid concerns surrounding global uncertainty, geopolitical...

Best Books for Entrepreneurs: 14 Founder-Recommended Reads

When Colin C. Campbell asked his LinkedIn network to share the most impactful books in their entrepreneurial journeys, the responses revealed something deeper than...