EP75: 50 Tips for Trade Shows That Get an ROI

Getting the most out of business expos

(Recorded Live on Clubhouse September 16, 2022)

We asked Jeff Sass, CMO of Paw.com and author of “Everything I Know about Business and Marketing, I Learned from The Toxic Avenger: (One Man’s Journey to Hell’s Kitchen and Back)” to share his experience attending and working over 250trade shows. He shared tips to stand out from the competition, networking with industry experts, and leaving with promising leads. Plus, hear his planning and budgeting strategies. 

Speakers: Colin C. Campbell, Michele Van Tilborg 

Guest: Jeff Sass